English
Marketing and Promotion

The Marketing & Promotion Department conducts activities to support member company promotion in Italy and abroad.

This includes participating in trade fairs, organising conferences and symposia and conducting specific activities aimed at given markets or client sectors.

Specifically, the Marketing & Promotion Department performs the following activities, either directly or through partnerships:

  • Activities promoting the sector in Italy and abroad
  • Participation in trade fairs outside Italy;
  • Organising and managing trade fair activities in Italy
  • Business scouting activities and B2B meetings with potential customers in Italy and abroad;
  • Organising promotional symposia and conferences in Italy and abroad
  • Creation of specific marketing plans for individual companies;
  • Management of relations with national and international government agencies for Italian companies' international promotion and internationalisation projects  

The Marketing & Promotion Department defines and coordinates its activities with the support of the Marketing & Promotion committee, made up of sales, marketing and communication managers from member companies. The committee, which meets on a regular basis throughout the year, not only defines the association's policies in this area but is also an opportunity for an exchange of views and discussion amongst member companies.

 

[email protected]

Informative

Last communications

COMMUNICATIONS

Agreement between Italcer and Tonino Lamborghini

Agreement between Italcer and Tonino Lamborghini

Italcer group will produce the new Tonino Lamborghini Luxury Surfaces line of floor and wall tiles

The big players in the sanitaryware sector

The big players in the sanitaryware sector

Roca, Kohler, Geberit and Toto lead the rankings of the world ceramic sanitaryware manufacturers by volumes of production in 2019. See who is next.

Portobello starts up new porcelain slab production plant equipped with Sacmi Continua+ technology

Portobello starts up new porcelain slab production plant equipped with Sacmi Continua+ technology

The new plant in Tijucas, Brazil capable of producing slabs up to 1800x3600 mm in size was started up last autumn. A large digital event was held on 14 October to mark the launch of the new collections.